Set the Frame to Win the Game

This last weeks teleseminar was one of my best spur-of-the-moment Ideas.

Gearing up for next months seminar (www.TheUltimatePersuasionSeminar.com) I wasn't able to fully prepare for this tele-seminar so it became an "open forum" on persuasion.

What we quickly came down to was the topic of controlling the frame, or setting the context, of a situation.

Just so that you have an idea of what I mean, controlling the frame is the equivalent of, of choosing which game you are going to play, chess, poker or dominos ... and you are chess master. Which game would you choose? Well, if you're smart the will choose the game over which you have the greatest amount of control - chess!

This works perfectly in persuasion too.

As long as you can pre-set the context of any interaction you have control of the situation.

I explain how I set the frame of every hypnosis session I have. First, I tell them that my responsibility is to make sure they are safe and to give them the right suggestions to get the results they want. But I also tell them I can't "do it to them". THEY have a responsibility to follow along completely to get the results.

One caller asked about how to set the frame of a community meeting in which she was wanting to build a large development. That can be very tricky. You can anticipate a lot of people don't want to change the neighborhood.

But if you frame the meeting around making improvements in key points and solving major problems you'll leave most detractors without an argument.

Very cool stuff.

It also includes being able to let them assume you are the authority, rather than just tell them you are.

It's all in how you set the frame.

You can listen to the mp3 of the tele-seminar by going to www.changework.com/audio and signing in.

David

PS, All of this is leading up the Las Vegas Seminar so start to feel excited for no reason and ask yourself why.